Join us as we learn about one of the most progressive and exciting trade shows in the gift industry - the Brand Licensing shows! In this episode we speak to Ella Haynes who is Event Director at Brand Licensing Europe which is part of Informer Markets, a giant of a company who put on hundreds of events each year!
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Welcome to the Product-Cast, aka the Prod-Cast, brought to you by Gift of the Year and supported by the Giftware Association. The podcast shines a spotlight on the UK’s thriving gift industry, providing insight into all aspects of the creative and sales process, from concept to retail and everything in between.
Each episode you will meet a new key player from retail, supply, events and beyond, learning about their role within their business, their insights on the industry and, of course, to talk about their relationship with the Giftware Association and/or the Gift of the Year awards.
The Prod-Cast is hosted by Alex Ryan - a marketing consultant and a gift/product marketing expert having spent 6 years as Head of Marketing at Paladone Products Ltd before launching his own agency, Marketing 101.
The Gift of the Year awards are the most highly respected industry accolades, aimed at recognising the best new products, talent and inspiration in our industry each year.
The Giftware Association is at the heart of the UK's gift and home industry with 70 unique years' experience. Listening to your needs and finding solutions to your problems. We can help you make money, save money and save time with our knowledge and contacts within the industry.
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